The smartphone is increasingly becoming a replacement for mobile gaming consoles like the PlayStation Portable from Sony or Nintendo DS. This is evident from calculations of market research firm NPD Group and Flurry for the U.S. market. Significantly different but that should not appear in Europe.
In 2009, video games made for a turnover of 2.7 billion U.S. dollars. After a slight decline last year to 2.5 billion market researchers for the current year from a revenue of about 3.3 billion U.S. dollars. But of this, manufacturers of traditional mobile games consoles such as Sony with its PlayStation Portable (PSP) or Nintendo DS with less and less.
Sony lost of its limited market share of about 11 percent in 2009, almost half - currently estimate the proportion of NPD Flury and Sony only just under 6 percent. Even more, it struck competitor Nintendo. Its market share for the DS game console called the former fell from 70 percent in 2009 in the current year is expected to almost 36 percent.
Beneficiaries of this situation, the smartphone operating systems iOS and Android. Was her share of playing on the U.S. market in 2009, yet only 19 percent, according to market researchers estimate it at 58 percent today. As a reason to call the market researchers to rethink the users. The users were previously willing to U.S. $ 200 for a console and then again to pay on average $ 40 per game, she now prefers to play on an existing smartphone, especially as the games it also directly and significantly cheaper than available for download are.
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